The Center
An interdisciplinary project by the University of Idaho’s art & architecture program. I collaborated with two architecture & two interior design students to create a full redesign for The Campus Christian Center into the The Center.
Logo
Concept Statement
Graphic Design
Style Guide
Logo Design
The logo design started with the typeface Eagle, a well known social justice typeface, the reason I choose this typeface was previously The Center was a gathering place during political periods and students would meet in the basement as a gathering place to make signs before a protest.
I felt something that could bring people from a non-religious background to The Center was the idea of social justice and togetherness, as The Center has a lot of social opportunities with charities and volunteering.
The typeface was modified with a rounded look to create a sense of community that a circle gives.
Outside Signage
Outside vinyl signage for the front door of the building, would help better identify The Center and the colors would make the building stand out.
—
Proposed extra vinyl signage. There could be extra vinyl on the larger windows to better promote The Center. This is not an essential part of the budget but I think that it is a great space to grab people’s attention.
Business Cards
Brochure
Highlights the three principles of The Center Sanctuary, Shalom and Sacred. Backpage includes the contact information for The Center and Karla & Rev. Dawn.
Social Media
Facebook page promoting new design, using the facebook page more and posting consistently will help promote outreach and followers.
Website